Blog
Brand Consistency: The Key to Building Trust
This Spring I’m connecting with charity leaders who are doing incredible, hope-filled work across Canada. In every conversation we’re talking about what is shifting in the world - and let’s be honest, this is a rapidly shifting world at the moment. What’s important to me is how to support these organizations so they can stay ahead without burning out and ensure they’ve got what they need to make it through this season.
Why Donors Should Fund Brand & Marketing Strategy
Donors rarely get asked to fund Brand initiatives or strategy development, or Marketing Strategy, and I get why not. It’s not what they “signed up for” as a donor, is it?
3 Best Communication & Donor Engagement Practices for NGO’s
Change is hard work. Organizations can ask themselves these questions, but the hard work is taking the time to shift. It does pay off to ask the right questions and answer them truthfully.